- Analysis by KJ David
Much like Samsung's Galaxy K Zoom models, Asus' 2015 Zenfone Zoom sports a physical zooming lens that probably explains its relatively heavy 185g body 
. However, its pros might turn out to be well worth it, as this 5.5-inch Full HD model claims to be the slimmest smartphone with a 3x optical zooming ability (13-megapixel camera) 
and comes with the laser autofocus technology . Its 5-megapixel selfie camera also introduces the Selfie Panorama , allowing you to capture a selfie and a wide background in one frame. Its available internal memory capacities that range from 16GB to 128GB are also quite appreciable, considering its focus on imaging.
This model's selection of pros and cons makes it look like Asus is zooming in on the camera-oriented Android niche.
** This phone is also known as: Asus Zoom Zenfone, Asus ZX550
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